Setting up a Google My Business Page for your Avon Business
If you are looking to expand your Avon business beyond your current contacts, a great way to do that is with a Google My Business page. Google My Business is a free and easy-to-use tool for businesses and organizations to manage their online presence across Google, including Search and Maps.
Having a Google My Business Profile allows local customers who may be looking for an Avon Representative to find you when the search online.
This is not the same as Avon's Find a Rep feature on Avon.com
I get several calls a month from people looking for a representative, and have picked up many new customers that have found me this way.
Some tips to keep in mind if you are going to be listed on Google.
1. Answer your phone! While I do have it set up where people can message me through my Google listing, the vast majority of them call me. If I don't answer my phone when they call only about 1 in 4 will leave a voicemail, the rest move on to the next representative in the search results, or simply forget to call back. You will get more sales if you answer the phone live whenever possible.
2. Consider having a few key items on hand. While many of the calls I get from my Google listing are looking for a traditional representative connection, I do get calls from people who are looking to get a favorite product quickly. I make note of what things people ask for when they call and try to have one of those items on hand for immediate needs. The 3 things I get the most requests for are Skin So Soft Bath Oil, Moisture Therapy Intensive Hand Cream and Silicone Glove Hand Cream.
3. Remember that you will not be the perfect choice for every customer. While you want to accommodate as many customers requests as possible to increase sales, you are allowed to set boundaries in terms of things like when and where you will deliver, and how you handle payments. Don't be afraid to politely say no if you feel you will not be a good match for a particular customer.
You can access Google My Business online by going to business.google.com. You can also find the Google My Business app in both the App Store or the Google Play Store. Once there you can follow the steps to set up and verify your business and customize the information potential customers can see when they find you online.
Here is an example of what your Google My Business listing could look like
My Google Listing
My Google Listing
You can also see other examples in the list on the left of that page.
2 Wonderful Top Selling Representatives who sell mainly online have created step by step guides for setting up Google My Business so I will share those here because they are truly the experts on online marketing and I have found both of their tutorials to be very easy to follow.
Chris Arnold
Avon Independent Sales Leader
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